Just when you thought you’ve seen it all, something new pops up instead. In this case in the form of a car. Gucci teamed up with Fiat to create a customized Fiat 500. Gucci’s creative director, Frida Giannini, added the fashion house’s signature to the iconic classic, complete wit a red-green web down the side and the famous Gucci leather print on the seats. Celebrating the partnership, director Chris Sweeney poured all this magic into a magnificent short. High heels, handbags and perfume bottles are transformed into a steering wheel, a car exhaust and wheel rims in this fashion version of Charlie and the Chocolate factory. Enjoy!
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